7 Cool Strategies for Maximising LinkedIn

There’s no doubt that LinkedIn is a top networking site for business professionals with more than 80 million members. From Fortune 500 company executives to small business owners, people the world over have set up an account in LinkedIn and if you’re yet to do so, you are missing out.

LinkedIn requires members to provide as much information as possible about themselves to attract more connections, be they potential business partners or clients. This social networking site values relationships. That’s the main reason why it encourages members to promote their educational background, job experience and other valuable assets in the best way they can.

Here then are some cool ways you can maximise your LinkedIn account.

Join or create groups. To connect to more professionals, you can choose groups within or outside your industry that you’d like to be a part of.

You can also create your own group and invite others to join you, thereby setting up your own online community.

Post an update. Similar to other social networking sites, you can post an update on LinkedIn. You can do this on your home page in the Network Activity box. You can even attach a link and share the update using your Twitter account.

Request recommendations. Utilise the power of social proof! On LinkedIn, you can ask clients and colleagues for recommendations. From various positions you’ve held to work you’ve done for clients, obtaining testimonials from others add credibility to your profile. You can take advantage of this from one of the drop down menu items in your profile.

Give recommendations. Return the favour! You can recommend other people such as business partners and colleagues as well as companies in return. Recommending them will help build relationships, get you in front of potential new clients and help people get noticed for the skills and services that they offer.

Include a personal message. If you want to truly connect with people you know or you may know via LinkedIn, make sure to include a message in your invite. This will help them recognise you and shows you’ve taken the time to view their profile. People will be more interested in connecting with you when they know you’re not merely clicking on the invite button and building a list. You are connecting.

Post events. Whether you speak on a regular basis or organise your own events, the best way to promote them on LinkedIn and get in front of your target market is by posting an event. Go to the More section on the topmost bar and a drop down menu will appear. Choose Events. Click it then Add an Event and provide all the details. Make sure you include a photo.

Q&A section. Not sure how to navigate LinkedIn or like to know how to use it more effectively? You can always ask a question on the Answers page which serves as the site’s discussion board. You can find this in the More section’s drop down menu.

Also, if you find some interesting topics on this particular page, you can provide answers as well. Just click on the question to share your answer. This is a great way to promote your expertise as each week, a list is provided with the top experts and the corresponding number of answers they have provided. You can view this below the questions portion.

So if you are looking to get more business connections and touch base with your target market, being active on LinkedIn and maximising its features is a great start. If you can, try to be online on a regular basis so as to not miss out on any updates and be seen as a regular contributor.

Wendy Moore is a sought-after speaker, author and educator who is passionate about showing business owners and entrepreneurs how to better understand the internet to build a highly responsive, targeted list of clients specific to their business niche.

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Twitter Set For New Twitter

If you are keen to know what is happening around in the world, you ought to look into the Twitter website and everything will be on your desktop. There is nothing that Twitter does not witness ranging from sports to politics. People look for this place to be the best source of interesting as well as updated news every minute.

Twitter has always focused on giving you a lot in all the minor space it has. It is just that you get to have a summary of what is happening in no more than 140 characters. Get to know concise updates and save your time reading all the huge news articles. You can always go for the details if you wish. Twitter has perhaps understood that you cannot summarize the whole of your life in just 140 characters now.

The Twitter interface has been revitalized lately to give you an experience that is paced up, manageable and rich in content.

The timeline on the Twitter site is evident of all the changes that came in the quality and presentation of the services.

The main Tweet will be short and comprehensive but the content associated might have been breaking news or something. There have been a number of enhancements that are summarized below:

1. Design enhancements: Twitter has now got a clean and easily manageable timeline that has got panels giving you rich details about every subject. The timeline is still simple yet you need not to click more every time you are interested to go beyond the scope of your desktop screen: just scroll down and you will have everything in place.

2. Media Integrations: Photo and video embedding was never as easy as this. Twitter has now set partnerships with some of the excellent services around the world in order to make the embedding job easier for you.

Some of the most popular ones include Flickr and YouTube. There are a lot more as well.

3. Information Tree: Every Tweet has turned into a tree full of information. Once you click a Tweet, a detail pane opens up and you get to have information about the subject Tweeted or the author. This will let you know the location in case the Tweet was geotagged and other replies related to the subject.

4. Mini Profiles: once you are going to click on any username, it will let you know a brief profile about the user along with the bio and recent Tweets that have been made.

You might witness these changes over the next few days in the preview section as Twitter is placing the new interface in practice gradually starting from tonight. You can move to and forth the new and the old interface in the preview time so as to get to know each bit of how things work here. The whole shift will take a couple of days but everyone is going to get the new version of Twitter.com. The new changes are overwhelming for all twitter users irrespective of the content and services they are representing and marketing.

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